Smart, authentic and memorable— With a holistic approach, creating brands that will last in an ever-evolving world.

Designing is not only about how a product looks or works, but also determining the brand identity, interaction and art direction. By thinking brand-driven, I apply existing house styles and also develop a new visual identity.

The process


A strong brand always starts with a good plan. During the strategic preliminary phase, we develop a future-oriented brand strategy together.


An integral approach, in which we evaluate and optimize the brand, the product and the user. That makes the whole thing a holistic brand identity.


Reaching the right target group at the right time, in the right place and in the right way, that is the objective of the brand experience.